Happy 20th anniversary online government

It’s 20 years ago this month that the UK government first launched a website intended to provide a simplified, single point of access to information from across the public sector. I thought I’d add a little more detail — or at least, a few historic screenshots — to support my recent CIO column marking the anniversary.

The Government Information Service (GIS), hosted at open.gov.uk, launched in November 1994. It was intended that over 400 public sector organisations, including government departments, local authorities and police forces, would provide their information on the site, which received around 200,000 hits a day shortly after launch.

GIS

In July 1996, this summarised the state of play:

23 July 1996

By mid 1997 it was approaching 2m requests a week.

GIS

In 1999, the “Portal Feasibility Study” (PDF) set out plans for a more comprehensive approach to delivering all government services online in one place. The portal element of this architecture was originally nicknamed “me.gov”: below are some mockups from 2000 of how it was envisaged it might look during early envisaging.

me.gov 1 2000

me.gov 2 2000By the time of its launch, it had become “UKonline”. UKonline initially appeared as a beta site in November 2000, followed by a formal launch in February 2001.

UK Online

UKonline aimed to provide more integrated services, built around citizens’ “life episodes” (events that had meaning to them), rather than just projecting the departmentally-based  silo services already in existence.

UK Online life episodes

The 1st March 2004 saw another rebrand and relaunch, this time as Directgov.

DirectGov

In May 2011, Directgov (and its sister site, BusinessLink — dedicated to meeting the needs of UK business users) began to be superseded by GOV.UK, initially as an alpha.

Alphagov

In October 2012, the site replaced Directgov and went fully operational as GOV.UK, celebrating its second birthday just last month.

UK.GOV.October 2014

I’ve collated some stats on the usage of the online site(s) in various guises over the past 20 years below — not helped by early stats relating to “hits” or “visits” and more recent measures relating to “unique visitors/users”. So don’t take this as the definitive or final comment on the growth of online government information and services but a partial snapshot at a moment in time … (and if any of you have additional interim dates and usage stats not shown, let me know and I’ll revise/improve the list).

  • 1994 — 200,000 hits a day
  • 1997 — 285,000 hits a day
  • 2004 — 172,257 unique visitors a day
  • 2012 — 1m unique visitors a day
  • 2014 — 1.4m unique visitors a day

Happy 20th anniversary!

[A more detailed narrative of the last 20 years of online government is provided in an earlier blog here]

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